Packaging New Products

Packaging Your Product - 5 Easy First Steps is a useful resource for those who intend to market a product and are searching for optimal ways to package it. It appears at the United Inventors Association website. The UIA seeks to provide assistance to inventors of new and potentially marketable products.

The article makes what I believe to be an important point namely, being aware that a smaller package size offers advantages to a retailer with limited shelf space. Yet one would wish to utilize the package shape and design to optimize attractiveness to consumers. It's a balance that needs to be met.